When it comes to applying mascara, we don't give much thought to the application technique. There's not much to it, right? Just curl lashes, and apply one or two coats, perhaps working in that makeup artist trick of zig-zagging mascara along the roots for a plush-looking fringe. But little did we know, plenty more techniques lie in wait to give you lashes you dream of, but never seem to achieve with any mascara. Backstage at Fashion Week, makeup artists like Bobbi Brown and Charlotte Tilbury work their wands in ways you'd never imagined.
From applying product lightly with a fan brush for a I-woke-up-looking-beautiful look at the Jason Wu show, to elongating lashes to compliment cat eyes at Cushnie et Ochs, The Cut shares four new and easy ways to use your mascara.